Kasper & Kent provides real estate marketing and mediation. We're not just an estate agent or a marketing agency, we're both, rolled into one. A full service property agency with all the in-house resources required for the optimal sale or rental of a house or project.

Added values

If you collaborate with us to sell or let your property, we will obviously try to offer you lots of added value. People often think that selling or renting out a property involves nothing more than placing an ad and making a few visits. If only it was as simple as that ;-) Meantime, why not check out the information below to learn a little more about what we can offer you.
If you wish to sell a project, we can help you with an interesting combined formula covering property marketing and sales.

Home styling – “style now, pay later”

Kasper & Kent offers Home styling. It is a marketing technique where a property is styled with carefully selected furniture and fittings with the aim of selling it as quickly as possible at the best achievable price. You pay only when the property sells, though of course there are certain conditions.

Online marketing

Besides social media, we also make full use of other online marketing channels such as advertisements placed on search engines (Google AdWords) and through video channels (YouTube advertising).

Home staging – “stage now, pay later”

When necessary we can give the property a facelift and deal with any minor defects and problems. The property is given a pleasant atmosphere, calculated to appeal to as many potential purchasers as possible. You pay only when the property sells, though of course there are certain conditions.

Social media advertising

We strongly believe in the power of social media advertising and always start a social media campaign for every property in our portfolio (Facebook, Twitter, Pinterest, Instagram, YouTube, etc.). The greatest benefit of social media by far is that you can define a target audience very specifically which allows you to advertise in a targeted way. This provides highly relevant clicks to the properties of our customers and yes ... sometimes it even leads to a buyer.

Real estate photography

We wish to communicate about homes in a way that makes buyers fall in love with them. With pictures that pull their heartstrings and show the potential life quality at a property.

Offline advertising

We are strong in digital marketing but if relevant, we also carry out offline advertising, including: brochures, flyers, billboards, stickers, etc.

Administrative and legal guidance

Nowadays there are a lot of administrative and legal elements involved in a transaction. We guide our clients through the entire administrative process right up to the authentic deed executed by the civil-law notary.

Price negotiation

Concluding a good agreement is an art in itself. We obviously have a lot of experience in this. Moreover, we are not sentimentally attached to the property and we can easily initiate dialogue as an intermediary. That way we are often able to get more out of it than the owner can.

Content marketing

We engage in content marketing via our blog, providing our network of vendors, fans and believers with relevant information of all kinds, strengthening our relationships with our audience and attracting them to make repeat visits to the site by offering not only properties for sale but also intriguing (lifestyle) information.

Sales force

The economy today is in a state of constant motion. Interested candidates expect to be helped quickly. Our sales team members are more or less continuously ready to take phone calls, organise viewings and also follow-up potential candidates afterwards.

Video

We regularly launch a video showing the surroundings of a home (video of surrounding environment). Because that surrounding environment will often be a determinative factor for the quality of life. In addition, we sometimes make a video of the property itself (property video) to provide a little extra promotion.

Politics of wide-scale advertising

These days there are more and more property websites. The range offered on property websites has become highly fragmented and you can no longer reach all candidates by means of a single site. That is why we advertise widely on a number of different property websites.

3D simulations

A project that is yet to be realised or a property that has yet to be renovated? With a 3D simulation, we can show prospective buyers the potential and convince them.

E-mail marketing

Fortunately, there are many buyers and tenants who know that we offer a high-quality range of properties and subscribe to our website. We keep these clients informed of our range via direct mailing.

Professional guidance for buyers

Buying property isn‘t something you do every day and it involves vast sums of money. It is very important for a buyer to be able to make such an important decision with a good feeling. That is why we also pay a great deal of attention to guiding buyers through their administrative and/or financial worries.

Project marketing

If you wish to sell a property project, we can help you with an interesting combined formula consisting of property marketing and sales.